B-Bruce wins Notworking 2026 for Best Advertising Campaign with ACA

B-Bruce wins Notworking 2026 for Best Advertising Campaign with the Catalan Water Agency (ACA), focused on water awareness and sustainability.

Social media for companies: building a brand from strategy

For years, social media has been managed primarily as an operational task. Post consistently, adapt to the algorithm, follow trends, keep the calendar full, and monitor performance. It works… until it doesn’t.

High-complexity packaging projects

In packaging development, especially for short runs or quantities that don’t justify standard production, the choice of collaborators makes all the difference. It’s not just about adding value, it’s about making the project viable. The right people help keep things moving, meet tight deadlines and maintain the level of quality expected.

B-Bruce wins Liderpack 2025 Award for Best Premium Pack

B-Bruce has been awarded at the Liderpack 2025 Awards, receiving the recognition for Best Premium Pack for its work on Nike Air Max DN8 Sphere, a project that redefines the unboxing experience for influencers.

Flavors you can see, brands you can feel.

Food is, perhaps, the most intimate form of consumption. We don’t just choose what to eat; we choose which stories we allow into our homes and which values we use to nourish our families. In this vibrant and ever-evolving market, the challenge for brands has shifted from simple visibility to an exercise in authenticity and allure.

From Concept to Experience: Building a Powerful Brand Identity

The rebranding we developed for Olin, the Andalusian telecommunications operator, is a good example of how a brand can grow from a simple idea into a tangible experience.

From Club to Brand: Branding as a Driver of the Future of Sport

Some clubs play matches every weekend. Others are playing a far more complex game: staying relevant in a world where sport no longer lives only inside the stadium.

SPORTBIZ unveils new brand identity designed by B-Bruce

SPORTBIZ has introduced a new brand identity to coincide with the latest edition of SPORTBIZ Europe Barcelona, reinforcing its ambition to remain a global meeting point for the sports business industry.

CF Badalona and B-Bruce recover the club’s history

Ahead of its 123rd anniversary in 2026, the club launches an initiative to collect memories, documents and stories from supporters and the city, building a shared archive that reconnects Badalona with its football history.

Liquid Branding: when identity is dynamic and flows

The visual revolution: How liquid design identity is changing the way brands interact with consumers. Liquid and flexible brands have emerged as a response to the need to quickly adapt to changes in the market.

Iconic packaging: when the box becomes the message

For many brands, packaging comes at the very end: the product is defined, the campaign planned, and packaging only enters with a practical brief protect the product, fit logistics, carry the logo.

Consumer research and insights in the age of AI

In recent years, the word research has become surrounded by technological promises. New tools, increasingly sophisticated models, systems capable of processing thousands of inputs in seconds.