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B-Bruce wins Notworking 2026 Award for Best Advertising Campaign with ACA

  • Mar 30
  • 1 min read

Updated: Mar 31

B-Bruce has been awarded at the Notworking 2026 Awards, receiving the recognition for Best Advertising Campaign for its work with the Catalan Water Agency (ACA), a project focused on raising awareness around water usage and sustainability.


𝗔𝗖𝗔 (𝗔𝗴𝗲̀𝗻𝗰𝗶𝗮 𝗖𝗮𝘁𝗮𝗹𝗮𝗻𝗮 𝗱𝗲 𝗹’𝗔𝗶𝗴𝘂𝗮) |𝗕-𝗕𝗿𝘂𝗰𝗲
𝘗𝘳𝘦𝘮𝘪 𝘕𝘰𝘵𝘸𝘰𝘳𝘬𝘪𝘯𝘨 2026 𝘢 𝘔𝘪𝘭𝘭𝘰𝘳 𝘊𝘢𝘮𝘱𝘢𝘯𝘺𝘢 𝘗𝘶𝘣𝘭𝘪𝘤𝘪𝘵𝘢̀𝘳𝘪𝘢
Oriol Pascual

Developed in collaboration with the ACA, the campaign addresses one of the most pressing environmental challenges in Catalonia: water scarcity. The project combines strategic clarity with a strong creative execution to connect with citizens and encourage more responsible consumption habits.

At the core of the campaign is a simple but powerful idea: making the invisible visible. Through a series of visual and narrative resources, the campaign translates complex environmental data into accessible messages, designed to resonate with a broad audience.

The result is a campaign that moves beyond awareness, aiming to generate real behavioral change while reinforcing the institutional role of ACA as a key agent in water management and sustainability.

With this recognition, B-Bruce continues to strengthen its position at the intersection of creativity, strategy, and social impact.

More information: https://premisnotworking.com/ Explore the full project at: https://www.b-bruce.com/aca


 
 
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